eCommerce-Skills — Установка & Живое демо

Зачем использовать

Ключевые функции

Product research: demand signals, competition, margin sanity checks
Listing optimization (titles, bullets, images, A+ content)
Pricing/margin analysis with BSR and fee awareness
Marketing automation drafts (email, social, ads)
Supply chain (MOQ, lead time, COGS) workflows
Cross-platform: Amazon, Shopify, Etsy, TikTok Shop

Живое демо

Как выглядит на практике

ecommerce-skill.replay ▶ готово

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Установка

Репозиторий автора · Официальная документация Claude Skills

Сценарии использования

Реальные сценарии: eCommerce-Skills

How to validate a product idea across platforms

👤 Sellers evaluating a new SKU ⏱ ~45 min intermediate

Когда использовать: You have a product idea; you need to sanity-check demand, competition, and margin before ordering inventory.

Поток

Frame the product

Validate 'reusable silicone food bags' across Amazon + Etsy + TikTok Shop. Want: demand signal, top 5 competitors per platform, typical price, estimated margin.✓ Скопировано

→ Per-platform table with demand/competition/margin
Gap analysis

Where's the positioning gap per platform?✓ Скопировано

→ Platform-specific angle recommendations

Итог: A go/no-go on the product with platform-specific positioning.

Подводные камни

Hallucinated BSR / review counts — Require source URLs; reject numbers without them

Сочетать с: amazon-skill

Optimize a Shopify or Amazon listing

👤 Sellers with an existing underperforming listing ⏱ ~30 min beginner

Когда использовать: Listing is live but not converting.

Поток

Paste the current listing

Optimize this listing: [paste title, bullets, description]. Target: 25-40 yo moms buying reusable storage.✓ Скопировано

→ Rewritten title + bullets with rationale
A+ content draft

Draft 5 A+ content modules for this product focused on benefits over features.✓ Скопировано

→ Module-by-module briefs

Итог: A stronger listing ready to AB-test against current.

Подводные камни

Generic copy — Feed 3 of your best existing listings as voice anchors

Сочетать с: amazon-skill

Price a new SKU with fees and margin in mind

👤 Sellers setting prices that don't lose money ⏱ ~15 min beginner

Когда использовать: New SKU or repricing — you want to know the floor and psychologically optimal price.

Поток

Feed cost structure

COGS $4.20, FBA fees $5.80, referral 15%, target margin 25%. What's the floor price? Psychological pricing around $14.99 vs $19.99?✓ Скопировано

→ Floor + sensitivity analysis + recommendation

Итог: A defensible price anchor with a floor you won't break.

Сочетать с: amazon-skill

Draft a week of marketing for a launch

👤 Solo sellers launching a SKU across channels ⏱ ~60 min intermediate

Когда использовать: Launch week; email list + 2 social channels to feed.

Поток

Plan

Plan a 5-day launch: day 1 teaser, day 2 announcement, day 3 social proof, day 4 bundle, day 5 last chance.✓ Скопировано

→ Day-by-day plan
Draft

Now draft the email and the 2 social posts for each day.✓ Скопировано

→ Full 15-piece pack

Итог: A launch pack ready to schedule.

Сочетать с: ai-marketing-claude-code-skill

Комбинации

Сочетайте с другими MCP — эффект x10

ecommerce-skill + amazon-skill

Ecommerce general, Amazon skill for Amazon-specific depth

Use ecommerce-skill for cross-platform research, then amazon-skill for PPC strategy on the winning SKU.✓ Скопировано

ecommerce-skill + ai-marketing-claude-code-skill

Ecommerce launches drive campaigns

Plan the product launch with ecommerce-skill, then execute campaigns with ai-marketing-skill.✓ Скопировано

ecommerce-skill + event-tracking-skill

Instrument the Shopify store to track funnel

Set up GA4 events on the launch landing page with event-tracking before driving traffic.✓ Скопировано

Инструменты

Что предоставляет этот MCP

Инструмент	Входные данные	Когда вызывать	Стоимость
Product research	-	Before ordering inventory	Claude tokens
Listing optimization	-	Underperforming listings	Claude tokens
Pricing analysis	-	Setting or repricing	Claude tokens
Marketing automation	-	Launches and promos	Claude tokens
Supply chain	-	Reorder decisions	Claude tokens

Стоимость и лимиты

Во что обходится

Квота API: None
Токенов на вызов: 10-30k for full research
Деньги: Free
Совет: Scope research to 1-2 platforms at a time rather than all four.

Безопасность

Права, секреты, радиус поражения

Хранение учётных данных: No credentials

Исходящий трафик: Prompts and any pasted listing content go to Claude

Don't paste confidential supplier pricing into prompts if your Claude workspace allows training.

Устранение неполадок

Частые ошибки и исправления

Numbers look invented

Require URLs for every numeric claim (BSR, review count, price)

Platform-specific conventions ignored (Amazon bullets limit, etc.)

Explicitly invoke the platform: 'Amazon US bullets, 500 chars max each'

Альтернативы

eCommerce-Skills в сравнении

Альтернатива	Когда использовать	Компромисс
amazon-skill	You're Amazon-only and want deeper Amazon-specific patterns	Loses cross-platform breadth
Helium 10 / Jungle Scout	You need deterministic market data	Paid, not in Claude Code

Ещё

Ресурсы

📖 Читать официальный README на GitHub

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