claude-ads MCP — 사용 사례, 설치 & 라이브 데모

왜 쓰나요

핵심 기능

250+ checks across 7 ad platforms including PMax, Advantage+, Demand Gen, CTV
Ads Health Score (0-100) with letter grade and weighted severity
Industry-specific playbooks (SaaS, e-commerce, local, B2B, healthcare)
4 creative-generation agents for new ad copy and assets
Privacy-infrastructure audit (Consent Mode V2, server-side tagging, CAPI, Events API)

라이브 데모

실제 사용 모습

claude-ads-skill.replay ▶ 준비됨

0/0

설치

클라이언트 선택

~/Library/Application Support/Claude/claude_desktop_config.json · Windows: %APPDATA%\Claude\claude_desktop_config.json

{
  "mcpServers": {
    "claude-ads-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/AgriciDaniel/claude-ads",
        "~/.claude/skills/claude-ads"
      ],
      "_inferred": true
    }
  }
}

Claude Desktop → Settings → Developer → Edit Config 열기. 저장 후 앱 재시작.

~/.cursor/mcp.json · .cursor/mcp.json

{
  "mcpServers": {
    "claude-ads-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/AgriciDaniel/claude-ads",
        "~/.claude/skills/claude-ads"
      ],
      "_inferred": true
    }
  }
}

Cursor는 Claude Desktop과 동일한 mcpServers 스키마 사용. 프로젝트 설정이 전역보다 우선.

VS Code → Cline → MCP Servers → Edit

{
  "mcpServers": {
    "claude-ads-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/AgriciDaniel/claude-ads",
        "~/.claude/skills/claude-ads"
      ],
      "_inferred": true
    }
  }
}

Cline 사이드바의 MCP Servers 아이콘 클릭 후 "Edit Configuration" 선택.

~/.codeium/windsurf/mcp_config.json

{
  "mcpServers": {
    "claude-ads-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/AgriciDaniel/claude-ads",
        "~/.claude/skills/claude-ads"
      ],
      "_inferred": true
    }
  }
}

Claude Desktop과 같은 형식. Windsurf 재시작 후 적용.

~/.continue/config.json

{
  "mcpServers": [
    {
      "name": "claude-ads-skill",
      "command": "git",
      "args": [
        "clone",
        "https://github.com/AgriciDaniel/claude-ads",
        "~/.claude/skills/claude-ads"
      ]
    }
  ]
}

Continue는 맵이 아닌 서버 오브젝트 배열 사용.

~/.config/zed/settings.json

{
  "context_servers": {
    "claude-ads-skill": {
      "command": {
        "path": "git",
        "args": [
          "clone",
          "https://github.com/AgriciDaniel/claude-ads",
          "~/.claude/skills/claude-ads"
        ]
      }
    }
  }
}

context_servers에 추가. 저장 시 Zed가 핫 리로드.

claude mcp add claude-ads-skill -- git clone https://github.com/AgriciDaniel/claude-ads ~/.claude/skills/claude-ads

한 줄 명령. claude mcp list로 확인, claude mcp remove로 제거.

사용 사례

실전 활용법: claude-ads

Audit a Google Ads account before taking it over

👤 Agencies onboarding a new paid-search client ⏱ ~45 min intermediate

언제 쓸까: You're bidding for the account and need to show concrete gaps in week one.

사전 조건

Exported account data or screenshots — Google Ads Editor export or the standard 'all campaigns' CSV

흐름

Feed the skill the export

Run the claude-ads skill on this Google Ads export. Focus on Search + PMax. Give me the health score and top 10 issues.✓ 복사됨

→ Score with breakdown by category (structure, bidding, creative, tracking)
Drill into PMax specifically

Now deep-dive PMax — asset quality, audience signals, brand-exclusion list. What's the quick-win?✓ 복사됨

→ Platform-specific findings with remediation priority
Generate the PDF

Export to a client PDF with the score dashboard on page 1 and the remediation roadmap at the end.✓ 복사됨

→ Polished PDF ready to send

결과: A deliverable audit that wins the pitch.

함정

Audit based on incomplete data gives wrong conclusions — Include 90 days of performance plus settings export, not just a screenshot

Verify Meta Advantage+ privacy infrastructure before iOS 18

👤 In-house paid-social managers ⏱ ~30 min advanced

언제 쓸까: Attribution is drifting and you suspect CAPI or Events API isn't firing cleanly.

흐름

Run the privacy-infra check

Use claude-ads to audit our Meta setup for CAPI completeness, event match quality, and Consent Mode V2.✓ 복사됨

→ Per-event pass/fail with remediation
Get the fix plan

Prioritize fixes by attribution-loss impact.✓ 복사됨

→ Ordered list tied to revenue impact

결과: A concrete privacy-infrastructure punch-list.

함정

Matching Match Quality fixes without GTM changes — The skill flags when GTM/server-side tag config is also required

Generate 10 new ad creative variants for a failing ad set

👤 Performance marketers in creative refresh ⏱ ~30 min intermediate

언제 쓸까: CPMs are climbing and your creatives are fatigued.

흐름

Provide the winning ad + brief

Here's our best-performing Meta ad. Use claude-ads creative agents to generate 10 variants that test different hooks.✓ 복사됨

→ 10 copy + visual-brief pairs, each with a stated hypothesis
Score the variants

Which 3 should we ship first based on policy safety and hypothesis strength?✓ 복사됨

→ Short list with reasoning

결과: A creative batch with clear hypotheses to test.

함정

Generated copy violates platform policy — The skill's compliance check catches most issues — but have a human final-check on regulated verticals

함께 쓰기: nano-banana-pro-prompts-recommend-skill

조합

다른 MCP와 조합해 10배 효율

claude-ads-skill + nano-banana-pro-prompts-recommend-skill

After creative-agents propose variants, generate image prompts for each

For each of the 10 creative variants, use Nano Banana to propose an image prompt.✓ 복사됨

claude-ads-skill + claude-seo-skill

Align paid landing pages with SEO best practices from /seo audit

Run /seo audit on the landing pages paid traffic is hitting, then cross-reference with claude-ads landing-page quality findings.✓ 복사됨

도구

이 MCP가 노출하는 것

도구	입력	언제 호출
Platform audit	exported campaign data	Full or partial account review
Ads Health Score	audit results	At the end of each audit
Privacy infrastructure check	tag config or screenshots	Attribution or policy review
Creative generation agents	winning ad + brief	Creative refresh
Financial modeling	conversion rate, AOV, margin	Budget planning

비용 및 제한

운영 비용

API 쿼터: None for the skill
호출당 토큰: Full audit: 15-40k tokens; single-platform: 5-10k
금액: Free — skill is local; you still pay for the ad spend it's auditing
팁: Run platform-by-platform for ongoing clients; full-account audits are best for onboarding and quarterly reviews.

보안

권한, 시크릿, 파급범위

자격 증명 저장: No credentials — skill reads exports you paste in. Campaign data stays on your machine.

데이터 외부 송신: None from the skill itself

Campaign exports can contain PII (customer match lists). Strip before sharing.

문제 해결

자주 발생하는 오류와 해결

Score seems too low/high for the account

Check the export completeness — missing conversion data skews the score.

Creative agents miss brand voice

Include a brand voice doc or 3 winning ads as style anchors in the prompt.

PDF export fails

The skill needs a markdown-to-PDF runtime; check the skill's setup section for the required dependency.

대안

claude-ads 다른 것과 비교

대안	언제 쓰나	단점/장점
Manual audits via platform UIs	You only manage one account and have time	Thorough but slow; doesn't scale
claude-seo-skill	You need organic / technical SEO instead of paid	Different side of the acquisition funnel

claude-ads