claude-seo MCP — 사용 사례, 설치 & 라이브 데모

왜 쓰나요

핵심 기능

19 sub-skills covering technical SEO, E-E-A-T, schema, images, sitemaps, backlinks, hreflang, programmatic SEO, e-commerce
12 specialist subagents run analysis in parallel for faster audits
GEO sub-skill specifically for Generative Engine Optimization (AI Overviews, Perplexity, ChatGPT citations)
Google APIs integration: Search Console, PageSpeed, CrUX, GA4
Exports PDF and Excel reports for client deliverables

라이브 데모

실제 사용 모습

claude-seo-skill.replay ▶ 준비됨

0/0

설치

클라이언트 선택

~/Library/Application Support/Claude/claude_desktop_config.json · Windows: %APPDATA%\Claude\claude_desktop_config.json

{
  "mcpServers": {
    "claude-seo-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/AgriciDaniel/claude-seo",
        "~/.claude/skills/claude-seo"
      ],
      "_inferred": true
    }
  }
}

Claude Desktop → Settings → Developer → Edit Config 열기. 저장 후 앱 재시작.

~/.cursor/mcp.json · .cursor/mcp.json

{
  "mcpServers": {
    "claude-seo-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/AgriciDaniel/claude-seo",
        "~/.claude/skills/claude-seo"
      ],
      "_inferred": true
    }
  }
}

Cursor는 Claude Desktop과 동일한 mcpServers 스키마 사용. 프로젝트 설정이 전역보다 우선.

VS Code → Cline → MCP Servers → Edit

{
  "mcpServers": {
    "claude-seo-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/AgriciDaniel/claude-seo",
        "~/.claude/skills/claude-seo"
      ],
      "_inferred": true
    }
  }
}

Cline 사이드바의 MCP Servers 아이콘 클릭 후 "Edit Configuration" 선택.

~/.codeium/windsurf/mcp_config.json

{
  "mcpServers": {
    "claude-seo-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/AgriciDaniel/claude-seo",
        "~/.claude/skills/claude-seo"
      ],
      "_inferred": true
    }
  }
}

Claude Desktop과 같은 형식. Windsurf 재시작 후 적용.

~/.continue/config.json

{
  "mcpServers": [
    {
      "name": "claude-seo-skill",
      "command": "git",
      "args": [
        "clone",
        "https://github.com/AgriciDaniel/claude-seo",
        "~/.claude/skills/claude-seo"
      ]
    }
  ]
}

Continue는 맵이 아닌 서버 오브젝트 배열 사용.

~/.config/zed/settings.json

{
  "context_servers": {
    "claude-seo-skill": {
      "command": {
        "path": "git",
        "args": [
          "clone",
          "https://github.com/AgriciDaniel/claude-seo",
          "~/.claude/skills/claude-seo"
        ]
      }
    }
  }
}

context_servers에 추가. 저장 시 Zed가 핫 리로드.

claude mcp add claude-seo-skill -- git clone https://github.com/AgriciDaniel/claude-seo ~/.claude/skills/claude-seo

한 줄 명령. claude mcp list로 확인, claude mcp remove로 제거.

사용 사례

실전 활용법: claude-seo

Run a full technical SEO audit and deliver a client-ready report

👤 SEO consultants and agencies ⏱ ~45 min intermediate

언제 쓸까: Onboarding a new client; need a baseline audit in hours, not days.

사전 조건

Target site URL — The client's canonical domain
Optional: Search Console + PageSpeed API keys — For the /seo google commands — free Google Cloud APIs

흐름

Run the audit

/seo audit https://client.example.com — full technical + E-E-A-T, output PDF.✓ 복사됨

→ Subagents kick off in parallel; progress logged per category
Review findings

Summarize the top 10 highest-impact issues by priority and effort.✓ 복사됨

→ Prioritized list with concrete fixes
Generate remediation plan

Draft a 90-day remediation roadmap with weekly milestones.✓ 복사됨

→ Dated plan the client can sign off on

결과: A deliverable-quality audit report plus an actionable roadmap.

함정

Audit runs on a staging site blocked by robots.txt — Confirm crawlability up-front; the skill respects robots.txt by default

함께 쓰기: firecrawl

Optimize a page for Google AI Overviews and ChatGPT citations

👤 Content marketers chasing AI citations ⏱ ~30 min intermediate

언제 쓸까: A key page is losing organic clicks to AI summaries and you want to be the cited source.

흐름

Run the GEO sub-skill on the page

/seo geo https://example.com/post — what needs to change for AI Overview citation?✓ 복사됨

→ Concrete recommendations on entity clarity, snippet-friendly structure, schema
Apply and re-test

Apply the changes, then re-score using the same sub-skill.✓ 복사됨

→ Score improves; specific deltas called out

결과: A page rewritten to maximize AI-answer citation probability.

함정

Over-optimizing for AI hurts human readability — Balance — the skill has an E-E-A-T check that catches robotic-sounding edits

함께 쓰기: firecrawl

Generate and validate Schema.org markup for 50 product pages

👤 E-commerce SEO managers ⏱ ~40 min intermediate

언제 쓸까: Launching a new category and need Product + Offer + AggregateRating markup everywhere.

흐름

Point the schema sub-skill at the category

/seo schema https://shop.example.com/cat/widgets — generate Product schema for all 50 items.✓ 복사됨

→ JSON-LD blobs per URL, validated against Schema.org
Verify with Google's Rich Results Test

For each URL, run the Rich Results Test and flag any warnings.✓ 복사됨

→ Per-URL pass/fail with actionable warnings

결과: Valid schema ready to deploy, pre-tested.

함정

Schema out of sync with visible content (spam signal) — The skill cross-checks markup values against scraped page content

함께 쓰기: firecrawl

조합

다른 MCP와 조합해 10배 효율

claude-seo-skill + firecrawl

Competitor content analysis — scrape their top-ranking pages and reverse-engineer the pattern

Scrape the top 5 ranking pages for 'best widgets' with firecrawl, then use /seo audit to compare them structurally to our page.✓ 복사됨

claude-seo-skill + brave-search

Use Brave Search to find competitors, then audit their pages

Brave-search the top 10 results for my target keyword, then run /seo audit on each.✓ 복사됨

도구

이 MCP가 노출하는 것

도구	입력	언제 호출	비용
SEO audit (/seo audit)	URL	Baseline or quarterly review	Tokens only
Schema generation (/seo schema)	URL	Adding or fixing structured data	Tokens only
GEO optimization (/seo geo)	URL	Targeting AI Overviews / ChatGPT citations	Tokens only
Local SEO (/seo local)	URL or GMB name	Brick-and-mortar or multi-location	Tokens only
Google APIs (/seo google)	property + date range	Any data-backed analysis	Free API calls

비용 및 제한

운영 비용

API 쿼터: None for the skill; Google APIs have generous free tiers
호출당 토큰: Full audit: 10-30k tokens. Single sub-skill: 2-5k.
금액: Free — skill is local. DataForSEO/Firecrawl pairings cost their own credits.
팁: Run one sub-skill at a time for small jobs; save the full /seo audit for client deliverables.

보안

권한, 시크릿, 파급범위

자격 증명 저장: Google API keys in env vars if using /seo google; no credentials in the skill itself

데이터 외부 송신: Only to sites you audit and the Google APIs you authenticate with

Don't run audits on sites you don't own or have permission to crawl.

문제 해결

자주 발생하는 오류와 해결

Slash command /seo not recognized

Make sure the skill's commands/ folder is in place after clone; restart Claude Code.

확인: ls ~/.claude/skills/claude-seo/commands/

Subagents fail or time out

Reduce parallelism; run sub-skills sequentially for large sites.

Google APIs return 403

Enable the specific API (Search Console, PageSpeed, etc.) in your GCP project and re-auth.

대안

claude-seo 다른 것과 비교

대안	언제 쓰나	단점/장점
seo-geo-claude-skill	You want a lighter 20-skill bundle without subagent orchestration	Simpler but fewer enterprise reporting features
agentic-seo-skill	You're on Antigravity/Codex, not just Claude Code	Broader agent support; similar feature set
claude-blog-skill	You only need content SEO, not full technical audits	Narrower scope, faster to learn

claude-seo

왜 쓰나요

핵심 기능

라이브 데모

실제 사용 모습

설치

클라이언트 선택

사용 사례

실전 활용법: claude-seo

Run a full technical SEO audit and deliver a client-ready report

사전 조건

흐름

함정

Optimize a page for Google AI Overviews and ChatGPT citations

흐름

함정

Generate and validate Schema.org markup for 50 product pages

흐름

함정

조합

다른 MCP와 조합해 10배 효율

도구

이 MCP가 노출하는 것

비용 및 제한

운영 비용

보안

권한, 시크릿, 파급범위

문제 해결

자주 발생하는 오류와 해결

대안

claude-seo 다른 것과 비교

더 보기

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