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goose-skills

von gooseworks-ai · gooseworks-ai/goose-skills

Library of go-to-market skills for Claude Code, Codex, and Cursor — ICP drafting, outbound, competitive intel, messaging tests.

Goose Skills is a GTM-focused skill library: ideal-customer-profile drafting, outbound sequences, competitive intel, positioning, messaging A/B drafts. Built for founders and small GTM teams running Claude Code as their strategy co-pilot. Cross-agent compatible.

Warum nutzen

Hauptfunktionen

Live-Demo

In der Praxis

goose-skill.replay ▶ bereit
0/0

Installieren

Wählen Sie Ihren Client

~/Library/Application Support/Claude/claude_desktop_config.json  · Windows: %APPDATA%\Claude\claude_desktop_config.json
{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Öffne Claude Desktop → Settings → Developer → Edit Config. Nach dem Speichern neu starten.

~/.cursor/mcp.json · .cursor/mcp.json
{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Cursor nutzt das gleiche mcpServers-Schema wie Claude Desktop. Projektkonfiguration schlägt die globale.

VS Code → Cline → MCP Servers → Edit
{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Klicken Sie auf das MCP-Servers-Symbol in der Cline-Seitenleiste, dann "Edit Configuration".

~/.codeium/windsurf/mcp_config.json
{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Gleiche Struktur wie Claude Desktop. Windsurf neu starten zum Übernehmen.

~/.continue/config.json
{
  "mcpServers": [
    {
      "name": "goose-skill",
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ]
    }
  ]
}

Continue nutzt ein Array von Serverobjekten statt einer Map.

~/.config/zed/settings.json
{
  "context_servers": {
    "goose-skill": {
      "command": {
        "path": "git",
        "args": [
          "clone",
          "https://github.com/gooseworks-ai/goose-skills",
          "~/.claude/skills/goose-skills"
        ]
      }
    }
  }
}

In context_servers hinzufügen. Zed lädt beim Speichern neu.

claude mcp add goose-skill -- git clone https://github.com/gooseworks-ai/goose-skills ~/.claude/skills/goose-skills

Einzeiler. Prüfen mit claude mcp list. Entfernen mit claude mcp remove.

Anwendungsfälle

Praxisnahe Nutzung: goose-skills

How to draft an ICP with Goose skills

👤 Founders early in GTM, still fuzzy on who to sell to ⏱ ~30 min beginner

Wann einsetzen: You've shipped the product but can't yet describe the buyer in one sentence.

Voraussetzungen
  • Skill installed — git clone https://github.com/gooseworks-ai/goose-skills ~/.claude/skills/goose-skills
Ablauf
  1. Seed with what you know
    Use Goose ICP skill. Our product: observability for Rails apps. Current paying users: 12, all 20-50 dev teams, mostly B2B SaaS.✓ Kopiert
    → Draft ICP with firmographics, technographics, triggers
  2. Stress-test
    Give me 5 reasons this ICP might be wrong, and what signals would disprove it.✓ Kopiert
    → Falsifiable counter-hypotheses

Ergebnis: A crisp ICP statement plus a disconfirmation checklist.

Fallstricke
  • ICP is too broad to be useful — Force Claude to remove any attribute that more than 30% of SaaS companies would match
Kombinieren mit: startup-skill

Draft a 5-touch outbound sequence

👤 Founder-led sales teams doing cold outbound ⏱ ~25 min intermediate

Wann einsetzen: You have an ICP and a list; you need the first sequence before Monday.

Voraussetzungen
  • Defined ICP and 1-2 trigger events — Run ICP skill first
Ablauf
  1. Produce the sequence
    Use Goose outbound. 5-touch, LinkedIn + email, trigger: company just hired first SRE.✓ Kopiert
    → Sequenced messages with rationale per touch
  2. Tighten copy
    Cut each message by 40%. Remove any sentence that starts with 'I hope'.✓ Kopiert
    → Shorter, punchier drafts

Ergebnis: A sequence ready to load into Apollo/Smartlead.

Fallstricke
  • Copy sounds AI-generic — Feed 3 of your past manually-written cold emails as voice anchor

Research a competitive landscape

👤 Founders evaluating where they fit vs. incumbents ⏱ ~45 min intermediate

Wann einsetzen: Before pitching investors or repositioning.

Ablauf
  1. Frame the category
    Use Goose competitive skill. Category: AI code review for Ruby. List all vendors + their positioning.✓ Kopiert
    → Vendor table with positioning axes
  2. Find your gap
    Where is the whitespace? Which positioning claim is unowned?✓ Kopiert
    → Specific unowned positioning recommendation

Ergebnis: A positioning angle backed by who-owns-what analysis.

Fallstricke
  • Claude hallucinates competitor features — Require it to paste URLs for every feature claim; reject unsourced ones
Kombinieren mit: startup-skill

Kombinationen

Mit anderen MCPs für 10-fache Wirkung

goose-skill + startup-skill

Startup skill validates the idea, Goose drives GTM

Use startup-skill to validate the opportunity, then goose-skills to draft ICP + outbound.✓ Kopiert

Goose defines the target, marketing skill runs the campaigns

Define ICP with goose, then feed it to ai-marketing skill to plan demand gen.✓ Kopiert

Werkzeuge

Was dieses MCP bereitstellt

WerkzeugEingabenWann aufrufenKosten
ICP authoring - Early-stage GTM 0
Outbound sequencing - Cold outbound prep 0
Competitive intel - Repositioning or pitch prep 0
Messaging frameworks - Homepage or ad copy iteration 0

Kosten & Limits

Was der Betrieb kostet

API-Kontingent
None
Tokens pro Aufruf
Varies per skill
Kosten in €
Free
Tipp
Use competitive intel sparingly — it chains web searches and can balloon tokens.

Sicherheit

Rechte, Secrets, Reichweite

Credential-Speicherung: No credentials
Datenabfluss: Competitive intel uses Claude's web search; outputs don't leave your machine

Fehlerbehebung

Häufige Fehler und Lösungen

Generic outputs that sound like every other AI GTM copy

Feed real artifacts from your business — past emails, Gong transcripts — as voice anchors

Skill not loading

Check SKILL.md path and restart Claude Code

Prüfen: ls ~/.claude/skills/goose-skills/SKILL.md

Alternativen

goose-skills vs. andere

AlternativeWann stattdessenKompromiss
startup-skillYou need earlier-stage validation, not GTM executionLess depth on outbound/competitive
ai-marketing-claude-code-skillYou need full marketing frameworks beyond GTM salesBroader, less sales-specific

Mehr

Ressourcen

📖 Offizielle README auf GitHub lesen

🐙 Offene Issues ansehen

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