goose-skills MCP — Casos de uso, Instalar & Demo ao vivo

Por que usar

Principais recursos

ICP and persona authoring skills
Outbound sequence drafting
Competitive intel research loops
Positioning and messaging frameworks
Works across Claude Code, Codex, Cursor

Demo ao vivo

Como fica na prática

goose-skill.replay ▶ pronto

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Instalar

Escolha seu cliente

~/Library/Application Support/Claude/claude_desktop_config.json · Windows: %APPDATA%\Claude\claude_desktop_config.json

{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Abra Claude Desktop → Settings → Developer → Edit Config. Reinicie após salvar.

~/.cursor/mcp.json · .cursor/mcp.json

{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Cursor usa o mesmo esquema mcpServers que o Claude Desktop. Config de projeto vence a global.

VS Code → Cline → MCP Servers → Edit

{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Clique no ícone MCP Servers na barra lateral do Cline, depois "Edit Configuration".

~/.codeium/windsurf/mcp_config.json

{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Mesmo formato do Claude Desktop. Reinicie o Windsurf para aplicar.

~/.continue/config.json

{
  "mcpServers": [
    {
      "name": "goose-skill",
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ]
    }
  ]
}

O Continue usa um array de objetos de servidor em vez de um map.

~/.config/zed/settings.json

{
  "context_servers": {
    "goose-skill": {
      "command": {
        "path": "git",
        "args": [
          "clone",
          "https://github.com/gooseworks-ai/goose-skills",
          "~/.claude/skills/goose-skills"
        ]
      }
    }
  }
}

Adicione em context_servers. Zed recarrega automaticamente ao salvar.

claude mcp add goose-skill -- git clone https://github.com/gooseworks-ai/goose-skills ~/.claude/skills/goose-skills

Uma linha só. Verifique com claude mcp list. Remova com claude mcp remove.

Casos de uso

Usos do mundo real: goose-skills

How to draft an ICP with Goose skills

👤 Founders early in GTM, still fuzzy on who to sell to ⏱ ~30 min beginner

Quando usar: You've shipped the product but can't yet describe the buyer in one sentence.

Pré-requisitos

Skill installed — git clone https://github.com/gooseworks-ai/goose-skills ~/.claude/skills/goose-skills

Fluxo

Seed with what you know

Use Goose ICP skill. Our product: observability for Rails apps. Current paying users: 12, all 20-50 dev teams, mostly B2B SaaS.✓ Copiado

→ Draft ICP with firmographics, technographics, triggers
Stress-test

Give me 5 reasons this ICP might be wrong, and what signals would disprove it.✓ Copiado

→ Falsifiable counter-hypotheses

Resultado: A crisp ICP statement plus a disconfirmation checklist.

Armadilhas

ICP is too broad to be useful — Force Claude to remove any attribute that more than 30% of SaaS companies would match

Combine com: startup-skill

Draft a 5-touch outbound sequence

👤 Founder-led sales teams doing cold outbound ⏱ ~25 min intermediate

Quando usar: You have an ICP and a list; you need the first sequence before Monday.

Pré-requisitos

Defined ICP and 1-2 trigger events — Run ICP skill first

Fluxo

Produce the sequence

Use Goose outbound. 5-touch, LinkedIn + email, trigger: company just hired first SRE.✓ Copiado

→ Sequenced messages with rationale per touch
Tighten copy

Cut each message by 40%. Remove any sentence that starts with 'I hope'.✓ Copiado

→ Shorter, punchier drafts

Resultado: A sequence ready to load into Apollo/Smartlead.

Armadilhas

Copy sounds AI-generic — Feed 3 of your past manually-written cold emails as voice anchor

Research a competitive landscape

👤 Founders evaluating where they fit vs. incumbents ⏱ ~45 min intermediate

Quando usar: Before pitching investors or repositioning.

Fluxo

Frame the category

Use Goose competitive skill. Category: AI code review for Ruby. List all vendors + their positioning.✓ Copiado

→ Vendor table with positioning axes
Find your gap

Where is the whitespace? Which positioning claim is unowned?✓ Copiado

→ Specific unowned positioning recommendation

Resultado: A positioning angle backed by who-owns-what analysis.

Armadilhas

Claude hallucinates competitor features — Require it to paste URLs for every feature claim; reject unsourced ones

Combine com: startup-skill

Combinações

Combine com outros MCPs para 10× de alavancagem

goose-skill + startup-skill

Startup skill validates the idea, Goose drives GTM

Use startup-skill to validate the opportunity, then goose-skills to draft ICP + outbound.✓ Copiado

goose-skill + ai-marketing-claude-code-skill

Goose defines the target, marketing skill runs the campaigns

Define ICP with goose, then feed it to ai-marketing skill to plan demand gen.✓ Copiado

Ferramentas

O que este MCP expõe

Ferramenta	Entradas	Quando chamar
ICP authoring	-	Early-stage GTM
Outbound sequencing	-	Cold outbound prep
Competitive intel	-	Repositioning or pitch prep
Messaging frameworks	-	Homepage or ad copy iteration

Custo e limites

O que custa rodar

Cota de API: None
Tokens por chamada: Varies per skill
Monetário: Free
Dica: Use competitive intel sparingly — it chains web searches and can balloon tokens.

Segurança

Permissões, segredos, alcance

Armazenamento de credenciais: No credentials

Saída de dados: Competitive intel uses Claude's web search; outputs don't leave your machine

Don't include unreleased product details in ICP prompts if you're using a shared Claude workspace.

Solução de problemas

Erros comuns e correções

Generic outputs that sound like every other AI GTM copy

Feed real artifacts from your business — past emails, Gong transcripts — as voice anchors

Skill not loading

Check SKILL.md path and restart Claude Code

Verificar: ls ~/.claude/skills/goose-skills/SKILL.md

Alternativas

goose-skills vs. outros

Alternativa	Quando usar	Troca
startup-skill	You need earlier-stage validation, not GTM execution	Less depth on outbound/competitive
ai-marketing-claude-code-skill	You need full marketing frameworks beyond GTM sales	Broader, less sales-specific

Mais

Recursos

📖 Leia o README oficial no GitHub

🐙 Ver issues abertas

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