google-meta-ads-ga4-mcp MCP — Casos de uso, Instalar & Demo ao vivo

Por que usar

Principais recursos

250+ tools spanning Google Ads, Meta Ads, and GA4 in one server
Google Ads: campaigns, keywords, bidding, ad creation, A/B testing, conversion tracking
Meta Ads: campaigns, audiences, creative assets, lead forms, product catalogs
GA4: standard/pivot/realtime reporting, audience analysis, attribution settings
OAuth 2.1 authentication — no local API key storage needed

Demo ao vivo

Como fica na prática

google-meta-ads-ga4.replay ▶ pronto

0/0

Instalar

Escolha seu cliente

~/Library/Application Support/Claude/claude_desktop_config.json · Windows: %APPDATA%\Claude\claude_desktop_config.json

{
  "mcpServers": {
    "google-meta-ads-ga4": {
      "command": "TODO",
      "args": [
        "See README: https://github.com/irinabuht12-oss/google-meta-ads-ga4-mcp"
      ],
      "_inferred": true
    }
  }
}

Abra Claude Desktop → Settings → Developer → Edit Config. Reinicie após salvar.

~/.cursor/mcp.json · .cursor/mcp.json

{
  "mcpServers": {
    "google-meta-ads-ga4": {
      "command": "TODO",
      "args": [
        "See README: https://github.com/irinabuht12-oss/google-meta-ads-ga4-mcp"
      ],
      "_inferred": true
    }
  }
}

Cursor usa o mesmo esquema mcpServers que o Claude Desktop. Config de projeto vence a global.

VS Code → Cline → MCP Servers → Edit

{
  "mcpServers": {
    "google-meta-ads-ga4": {
      "command": "TODO",
      "args": [
        "See README: https://github.com/irinabuht12-oss/google-meta-ads-ga4-mcp"
      ],
      "_inferred": true
    }
  }
}

Clique no ícone MCP Servers na barra lateral do Cline, depois "Edit Configuration".

~/.codeium/windsurf/mcp_config.json

{
  "mcpServers": {
    "google-meta-ads-ga4": {
      "command": "TODO",
      "args": [
        "See README: https://github.com/irinabuht12-oss/google-meta-ads-ga4-mcp"
      ],
      "_inferred": true
    }
  }
}

Mesmo formato do Claude Desktop. Reinicie o Windsurf para aplicar.

~/.continue/config.json

{
  "mcpServers": [
    {
      "name": "google-meta-ads-ga4",
      "command": "TODO",
      "args": [
        "See README: https://github.com/irinabuht12-oss/google-meta-ads-ga4-mcp"
      ]
    }
  ]
}

O Continue usa um array de objetos de servidor em vez de um map.

~/.config/zed/settings.json

{
  "context_servers": {
    "google-meta-ads-ga4": {
      "command": {
        "path": "TODO",
        "args": [
          "See README: https://github.com/irinabuht12-oss/google-meta-ads-ga4-mcp"
        ]
      }
    }
  }
}

Adicione em context_servers. Zed recarrega automaticamente ao salvar.

claude mcp add google-meta-ads-ga4 -- TODO 'See README: https://github.com/irinabuht12-oss/google-meta-ads-ga4-mcp'

Uma linha só. Verifique com claude mcp list. Remova com claude mcp remove.

Casos de uso

Usos do mundo real: google-meta-ads-ga4-mcp

How to compare ad performance across Google and Meta with one prompt

👤 Digital marketers managing multi-platform campaigns ⏱ ~15 min intermediate

Quando usar: Your weekly performance review needs data from both Google Ads and Meta Ads.

Pré-requisitos

OAuth authentication complete — Follow the setup guide to authorize Google and Meta accounts

Fluxo

Pull cross-platform metrics

Show me last week's performance for all active campaigns across Google Ads and Meta Ads. Include spend, impressions, clicks, CTR, and CPA.✓ Copiado

→ Combined table with metrics from both platforms
Identify underperformers

Which campaigns have a CPA more than 2x our target of $25? Recommend whether to pause, adjust budget, or change targeting.✓ Copiado

→ Specific recommendations with data backing

Resultado: A unified performance view with actionable optimization recommendations.

Armadilhas

Attribution windows differ between platforms — Specify the same date range and note that Google and Meta may count conversions differently

Create a Meta Ads campaign from scratch with AI assistance

👤 Small business owners running their own ads ⏱ ~20 min beginner

Quando usar: You want to set up a new Meta Ads campaign without navigating the complex Ads Manager UI.

Pré-requisitos

Meta Ads account authorized — Complete OAuth setup for your Meta Business account

Fluxo

Create the campaign

Create a Meta Ads campaign for my online store targeting women 25-45 interested in organic skincare. Daily budget $50, optimizing for purchases.✓ Copiado

→ Campaign, ad set, and targeting configured
Upload creative

Upload these 3 product images as ad creatives and create carousel ads with them.✓ Copiado

→ Ads created with images and copy

Resultado: A complete Meta Ads campaign ready to launch.

Armadilhas

Audience too narrow leads to high CPMs — Start with broader targeting and narrow based on performance data

Analyze website traffic patterns using GA4 tools

👤 Growth marketers and product managers ⏱ ~15 min beginner

Quando usar: You want to understand where your traffic comes from and how users behave.

Pré-requisitos

GA4 property authorized — Complete OAuth setup for your Google Analytics account

Fluxo

Pull traffic report

Show me a GA4 report of traffic sources for the past 30 days. Break down by channel, with sessions, engagement rate, and conversions.✓ Copiado

→ Channel breakdown with key metrics
Analyze user behavior

For organic search traffic, what are the top landing pages and average engagement time? Which pages have the highest bounce rate?✓ Copiado

→ Page-level analysis with actionable insights

Resultado: Clear understanding of traffic patterns and user behavior for optimization.

Armadilhas

GA4 data can have 24-48 hour processing delays — Use realtime reporting for today's data, standard reports for historical analysis

Combinações

Combine com outros MCPs para 10× de alavancagem

google-meta-ads-ga4 + filesystem

Export campaign performance data to CSV files for further analysis

Export last month's Google Ads campaign performance to a CSV file in ~/reports/.✓ Copiado

Ferramentas

O que este MCP expõe

Ferramenta	Entradas	Quando chamar	Custo
google_ads_campaigns	account_id, filters?	List or manage Google Ads campaigns	1 API call
meta_ads_campaigns	account_id, filters?	List or manage Meta Ads campaigns	1 API call
ga4_report	property_id, date_range, dimensions, metrics	Pull GA4 analytics reports	1 API call
keyword_research	seed_keywords, language, location	Research keywords for Google Ads campaigns	1 API call
meta_audience_create	targeting_spec	Create a custom or lookalike audience on Meta	1 API call

Custo e limites

O que custa rodar

Cota de API: Subject to Google Ads API and Meta Marketing API rate limits
Tokens por chamada: 300–2000 tokens depending on report size
Monetário: The MCP server itself requires setup — check pricing at the project's site. API calls are free within platform quotas.
Dica: Pull aggregated reports instead of item-by-item queries to stay within rate limits.

Segurança

Permissões, segredos, alcance

Escopos mínimos: Google Ads API read/write Meta Marketing API read/write GA4 reporting

Armazenamento de credenciais: OAuth 2.1 — credentials managed server-side, not stored locally

Saída de dados: Calls to Google Ads API, Meta Marketing API, and Google Analytics Data API

Nunca conceda: Account-level admin access unless you need to create new campaigns

Write operations (create campaigns, change budgets) are real — changes go live immediately. Test with small budgets first.
OAuth tokens grant access to your ad accounts. Revoke access if you stop using the server.

Solução de problemas

Erros comuns e correções

OAuth authentication failed

Re-authorize through the setup flow. Ensure your Google/Meta accounts have the required API access enabled.

Verificar: Check the server logs for specific OAuth error messages

No data returned from GA4

GA4 data has a 24-48 hour processing delay. For recent data, use realtime reporting.

Verificar: Try pulling data from 3+ days ago

Rate limit exceeded

Google Ads and Meta APIs have different rate limits. Reduce query frequency or batch requests.

Verificar: Check API quota dashboards in Google/Meta developer consoles

Alternativas

google-meta-ads-ga4-mcp vs. outros

Alternativa	Quando usar	Troca
Direct API access	You need fine-grained control over API parameters not exposed by the MCP tools	More flexibility but requires writing API code yourself

Mais

Recursos

📖 Leia o README oficial no GitHub

🐙 Ver issues abertas

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