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goose-skills

作者 gooseworks-ai · gooseworks-ai/goose-skills

Library of go-to-market skills for Claude Code, Codex, and Cursor — ICP drafting, outbound, competitive intel, messaging tests.

Goose Skills is a GTM-focused skill library: ideal-customer-profile drafting, outbound sequences, competitive intel, positioning, messaging A/B drafts. Built for founders and small GTM teams running Claude Code as their strategy co-pilot. Cross-agent compatible.

なぜ使うのか

主な機能

ライブデモ

実際の動作

goose-skill.replay ▶ 準備完了
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インストール

クライアントを選択

~/Library/Application Support/Claude/claude_desktop_config.json  · Windows: %APPDATA%\Claude\claude_desktop_config.json
{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Claude Desktop → Settings → Developer → Edit Config を開く。保存後、アプリを再起動。

~/.cursor/mcp.json · .cursor/mcp.json
{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Cursor は Claude Desktop と同じ mcpServers スキーマを使用。プロジェクト設定はグローバルより優先。

VS Code → Cline → MCP Servers → Edit
{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Cline サイドバーの MCP Servers アイコンをクリックし、"Edit Configuration" を選択。

~/.codeium/windsurf/mcp_config.json
{
  "mcpServers": {
    "goose-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ],
      "_inferred": true
    }
  }
}

Claude Desktop と同じ形式。Windsurf を再起動して反映。

~/.continue/config.json
{
  "mcpServers": [
    {
      "name": "goose-skill",
      "command": "git",
      "args": [
        "clone",
        "https://github.com/gooseworks-ai/goose-skills",
        "~/.claude/skills/goose-skills"
      ]
    }
  ]
}

Continue はマップではなくサーバーオブジェクトの配列を使用。

~/.config/zed/settings.json
{
  "context_servers": {
    "goose-skill": {
      "command": {
        "path": "git",
        "args": [
          "clone",
          "https://github.com/gooseworks-ai/goose-skills",
          "~/.claude/skills/goose-skills"
        ]
      }
    }
  }
}

context_servers に追加。保存時に Zed がホットリロード。

claude mcp add goose-skill -- git clone https://github.com/gooseworks-ai/goose-skills ~/.claude/skills/goose-skills

ワンライナー。claude mcp list で確認、claude mcp remove で削除。

ユースケース

実用的な使い方: goose-skills

How to draft an ICP with Goose skills

👤 Founders early in GTM, still fuzzy on who to sell to ⏱ ~30 min beginner

使うタイミング: You've shipped the product but can't yet describe the buyer in one sentence.

前提条件
  • Skill installed — git clone https://github.com/gooseworks-ai/goose-skills ~/.claude/skills/goose-skills
フロー
  1. Seed with what you know
    Use Goose ICP skill. Our product: observability for Rails apps. Current paying users: 12, all 20-50 dev teams, mostly B2B SaaS.✓ コピーしました
    → Draft ICP with firmographics, technographics, triggers
  2. Stress-test
    Give me 5 reasons this ICP might be wrong, and what signals would disprove it.✓ コピーしました
    → Falsifiable counter-hypotheses

結果: A crisp ICP statement plus a disconfirmation checklist.

注意点
  • ICP is too broad to be useful — Force Claude to remove any attribute that more than 30% of SaaS companies would match
組み合わせ: startup-skill

Draft a 5-touch outbound sequence

👤 Founder-led sales teams doing cold outbound ⏱ ~25 min intermediate

使うタイミング: You have an ICP and a list; you need the first sequence before Monday.

前提条件
  • Defined ICP and 1-2 trigger events — Run ICP skill first
フロー
  1. Produce the sequence
    Use Goose outbound. 5-touch, LinkedIn + email, trigger: company just hired first SRE.✓ コピーしました
    → Sequenced messages with rationale per touch
  2. Tighten copy
    Cut each message by 40%. Remove any sentence that starts with 'I hope'.✓ コピーしました
    → Shorter, punchier drafts

結果: A sequence ready to load into Apollo/Smartlead.

注意点
  • Copy sounds AI-generic — Feed 3 of your past manually-written cold emails as voice anchor

Research a competitive landscape

👤 Founders evaluating where they fit vs. incumbents ⏱ ~45 min intermediate

使うタイミング: Before pitching investors or repositioning.

フロー
  1. Frame the category
    Use Goose competitive skill. Category: AI code review for Ruby. List all vendors + their positioning.✓ コピーしました
    → Vendor table with positioning axes
  2. Find your gap
    Where is the whitespace? Which positioning claim is unowned?✓ コピーしました
    → Specific unowned positioning recommendation

結果: A positioning angle backed by who-owns-what analysis.

注意点
  • Claude hallucinates competitor features — Require it to paste URLs for every feature claim; reject unsourced ones
組み合わせ: startup-skill

組み合わせ

他のMCPと組み合わせて10倍の力を

goose-skill + startup-skill

Startup skill validates the idea, Goose drives GTM

Use startup-skill to validate the opportunity, then goose-skills to draft ICP + outbound.✓ コピーしました

Goose defines the target, marketing skill runs the campaigns

Define ICP with goose, then feed it to ai-marketing skill to plan demand gen.✓ コピーしました

ツール

このMCPが提供する機能

ツール入力呼び出すタイミングコスト
ICP authoring - Early-stage GTM 0
Outbound sequencing - Cold outbound prep 0
Competitive intel - Repositioning or pitch prep 0
Messaging frameworks - Homepage or ad copy iteration 0

コストと制限

運用コスト

APIクォータ
None
呼び出しあたりのトークン
Varies per skill
金額
Free
ヒント
Use competitive intel sparingly — it chains web searches and can balloon tokens.

セキュリティ

権限、シークレット、影響範囲

認証情報の保管: No credentials
データ送信先: Competitive intel uses Claude's web search; outputs don't leave your machine

トラブルシューティング

よくあるエラーと対処法

Generic outputs that sound like every other AI GTM copy

Feed real artifacts from your business — past emails, Gong transcripts — as voice anchors

Skill not loading

Check SKILL.md path and restart Claude Code

確認: ls ~/.claude/skills/goose-skills/SKILL.md

代替案

goose-skills 他との比較

代替案代わりに使う場面トレードオフ
startup-skillYou need earlier-stage validation, not GTM executionLess depth on outbound/competitive
ai-marketing-claude-code-skillYou need full marketing frameworks beyond GTM salesBroader, less sales-specific

その他

リソース

📖 GitHub の公式 README を読む

🐙 オープンな issue を見る

🔍 400以上のMCPサーバーとSkillsを見る