seo-geo-claude-skills MCP — Casos de uso, Instalar & Demo en vivo

Por qué usarlo

Características clave

4-phase workflow — Research, Build, Optimize, Monitor — with explicit handoffs
Explicit SEO vs GEO split: rank in search vs get cited by AI systems
Each skill follows the same contract: Trigger / Quick Start / Skill Contract / Handoff / Next Best
Cross-agent compatible — works with Claude Code, Cursor, Codex, and 35+ others
Memory-management protocol skill keeps state consistent across a campaign

Demo en vivo

Cómo se ve en la práctica

seo-geo-claude-skill.replay ▶ listo

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Instalar

Elige tu cliente

~/Library/Application Support/Claude/claude_desktop_config.json · Windows: %APPDATA%\Claude\claude_desktop_config.json

{
  "mcpServers": {
    "seo-geo-claude-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/aaron-he-zhu/seo-geo-claude-skills",
        "~/.claude/skills/seo-geo-claude-skills"
      ],
      "_inferred": true
    }
  }
}

Abre Claude Desktop → Settings → Developer → Edit Config. Reinicia después de guardar.

~/.cursor/mcp.json · .cursor/mcp.json

{
  "mcpServers": {
    "seo-geo-claude-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/aaron-he-zhu/seo-geo-claude-skills",
        "~/.claude/skills/seo-geo-claude-skills"
      ],
      "_inferred": true
    }
  }
}

Cursor usa el mismo esquema mcpServers que Claude Desktop. La configuración del proyecto prevalece sobre la global.

VS Code → Cline → MCP Servers → Edit

{
  "mcpServers": {
    "seo-geo-claude-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/aaron-he-zhu/seo-geo-claude-skills",
        "~/.claude/skills/seo-geo-claude-skills"
      ],
      "_inferred": true
    }
  }
}

Haz clic en el icono MCP Servers de la barra lateral de Cline y luego en "Edit Configuration".

~/.codeium/windsurf/mcp_config.json

{
  "mcpServers": {
    "seo-geo-claude-skill": {
      "command": "git",
      "args": [
        "clone",
        "https://github.com/aaron-he-zhu/seo-geo-claude-skills",
        "~/.claude/skills/seo-geo-claude-skills"
      ],
      "_inferred": true
    }
  }
}

Mismo formato que Claude Desktop. Reinicia Windsurf para aplicar.

~/.continue/config.json

{
  "mcpServers": [
    {
      "name": "seo-geo-claude-skill",
      "command": "git",
      "args": [
        "clone",
        "https://github.com/aaron-he-zhu/seo-geo-claude-skills",
        "~/.claude/skills/seo-geo-claude-skills"
      ]
    }
  ]
}

Continue usa un array de objetos de servidor en lugar de un mapa.

~/.config/zed/settings.json

{
  "context_servers": {
    "seo-geo-claude-skill": {
      "command": {
        "path": "git",
        "args": [
          "clone",
          "https://github.com/aaron-he-zhu/seo-geo-claude-skills",
          "~/.claude/skills/seo-geo-claude-skills"
        ]
      }
    }
  }
}

Añádelo a context_servers. Zed recarga en caliente al guardar.

claude mcp add seo-geo-claude-skill -- git clone https://github.com/aaron-he-zhu/seo-geo-claude-skills ~/.claude/skills/seo-geo-claude-skills

Un solo comando. Verifica con claude mcp list. Quita con claude mcp remove.

Casos de uso

Usos del mundo real: seo-geo-claude-skills

Take a keyword from research to published, GEO-optimized article

👤 Content marketers running the full pipeline ⏱ ~90 min intermediate

Cuándo usarlo: You have a topic and want to hit both ranking and AI-citation goals.

Flujo

Research phase

Use keyword-research + serp-analysis skills for 'best widget for small teams'.✓ Copiado

→ Skill Contract output with volume, intent, SERP features
Build phase

Handoff to seo-content-writer, then geo-content-optimizer.✓ Copiado

→ Article draft optimized for both rank and citation
Optimize phase

Run on-page-seo-auditor and meta-tags-optimizer.✓ Copiado

→ Audit pass with fixes applied
Monitor phase

Set up rank-tracker for the target keywords.✓ Copiado

→ Tracking config ready to export

Resultado: A published article with monitoring in place.

Errores comunes

Skipping the handoff section loses context between skills — Always pass the previous skill's Handoff output to the next

Combinar con: firecrawl

Refresh an aging post to regain rankings

👤 SEO editors with a backlog of year-old posts ⏱ ~30 min intermediate

Cuándo usarlo: Traffic on a top post is decaying and you want to update rather than replace.

Flujo

Audit the existing post

Use content-refresher on https://site.com/post. What decayed?✓ Copiado

→ Specific decay points (outdated data, SERP-intent drift, new competitors)
Apply refresh

Apply the refresh recommendations and re-run content-quality-auditor.✓ Copiado

→ Updated post with score delta

Resultado: Updated article primed to reclaim its ranking.

Errores comunes

Refresh without updating the publish date loses freshness signal — The skill reminds you to handle canonical date handling

Combinaciones

Combínalo con otros MCPs para multiplicar por 10

seo-geo-claude-skill + firecrawl

Pair competitor-analysis with firecrawl to scrape SERP leaders

Use firecrawl to fetch the top 5 ranking pages, then hand off to competitor-analysis.✓ Copiado

seo-geo-claude-skill + claude-seo-skill

Use the bigger claude-seo-skill for audits, this library for content workflow

Run /seo audit for the technical side, then use seo-geo-claude-skills for the content campaign.✓ Copiado

Herramientas

Lo que expone este MCP

Herramienta	Entradas	Cuándo llamar
Research skills	topic / keyword / competitor URL	Start of a campaign
Build skills	brief from research phase	After research
Optimize skills	built content + live URL	After publish or on an existing page
Monitor skills	target URLs / keywords	After publish, ongoing
Protocol skills (entity-optimizer, memory-management)	campaign context	Multi-session campaigns

Coste y límites

Lo que cuesta ejecutarlo

Cuota de API: None
Tokens por llamada: 1-3k per skill loaded
Monetario: Free — skill is local
Consejo: Follow the phase order; skipping around forces Claude to re-infer context.

Seguridad

Permisos, secretos, alcance

Almacenamiento de credenciales: No credentials — skill is prompts

Salida de datos: None from the skill itself

Resolución de problemas

Errores comunes y soluciones

Skills feel redundant with each other

Each targets a narrow trigger; check the Trigger section in SKILL.md.

Handoff between skills loses data

Explicitly pass the previous skill's Handoff block into the next prompt.

Alternativas

seo-geo-claude-skills vs otros

Alternativa	Cuándo usarla	Contrapartida
claude-seo-skill	You want slash commands and enterprise-scale audits with PDF/Excel output	Heavier; less explicit phase structure
agentic-seo-skill	You're on Antigravity or a non-Claude agent	Similar scope, different orchestration
claude-blog-skill	Blog-specific workflow with slash commands	Narrower to content, deeper on blog ops

Más

Recursos

📖 Lee el README oficial en GitHub

🐙 Ver issues abiertas

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